I'm a mixed media director based in Amsterdam.
I'm a mixed media director based in Amsterdam.

adidas Football

adidas Football

X Speedflow

X Speedflow

For the launch of the X Speedflow, adidas Football and The Marketing Store wanted to create a 10 minute film featuring some of the world’s biggest players including Mohamed Salah, Karim Benzema and the one and only Leo Messi. Always up for a challenge, the team at The Panics and I decided to throw everything but the kitchen sink at it in order to truly capture the concept of ‘Speedfulness’. The resulting film is a mixed media fever dream of live action, full CG, cel animation, digital collage and much more. Check out a compilation of some of my favourite moments above.

Client: adidas Football

Agency: The Marketing Store

Director: Erwin van den IJssel

Production Company: The Panics

Senior Account Director: Mike Wolverson

Creative Director: Steve Guilfoyle

Business Director: Chris Bennett

Chief Creative Officer: Andy Taylor

Digital Creative Director: Darren Groucutt

Senior Digital Project Manager: Vinesh Shah

Executive Producer: Ania Markham, Jules Tervoort

Head of Post Production: Ivor Goldberg

Producer / VFX Producer: Kristian Stoykov

Shoot Producer: Liene Berina

VFX supervisor: Guido Ekker

CG supervisor: Jeroen Aerts

Motion design supervisor: Doma Harkai

Compositing supervisor: Chris Staves

FX supervisor: Dieuwer Feldbrugge

VFX artists: Matteo Giorni, Owen Buckley, Charleton Mercelina, Gürkan Yilmaz, Auke de Vries

Motion design: Hugo Morais, Juri Agostinelli, Lorenzo Botticelli, Kim Taylor

Compositors: Janneke van der Wel, Fabio Malfa

Matte painting: Vincent Boudewijn

Editing: Fiona Fuchs

Grading: Laurens Orij @ Crabsalad

Audio: We Are Audio

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